News about launching your information or in other words
A written annoucement that seeks to draw media attention to a specific event or product launch.
it give benefits on search engines on following terms.
1. It give backlink to your site and you can submit one press release or write diffrenet press release on targeted kws so u will get a lot of backlinks.
2. And it also appears on google serps on the kws that which you write your press release ( depends on kw competition)
3. It give attraction to your website like as you looks some diffrent from other peoples.
4. And many peoples search websites through PR sites so it will give targeted traffic to your website. there are many websites
Most of them are
http://www.pressbox.co.uk
http://www.prleap.com
http://www.prnewswire.com
http://www.theopenpress.com
http://www.prweb.com
These are some of good website for press release submisions if you can pay then it will give you good traffice because they distribute your website to their network website.