The main reason you want to offer contests on your site is to promote & market your site! You want customers to find your products and services! Advertising & Marketing your business are two extremely important aspects to running a successful business especially an online business. Contests are a great free way to advertise your site, get visitors to your site and to increase your overall site traffic. This is also a good way to get more subscribers and repeat visitors to your site. It’s also a way for your customers to sample your products before purchasing them.
There are many kinds of contests that you can offer on your website . First of all, you need to determine the type of contest that you want to offer.The most common types of contests that site owners run are described below.
1# Newsletter Contest
A newsletter contest is a contest where your site viewers will need to subscribe to your newsletter in order to be entered into the contest. This is an easy contest to run.
2# Entry Form Contest
An Entry Form Contest is a simple contest where your site visitors fill out a simple form such as name and email address and they are automatically entered into the contest. Most visitors prefer this type of contest because there is no further obligation.
3 #Message Board/Forum Contest
If you have a Message Board/Forum on your site then you can offer a post-the-most contest where site visitors are required to post messages in order to win. The visitor who posts the most at the end wins the contest. There are also other ways you can use your message board for contests.
There are many other types of contests you can offer on your site. It all depends on your own creativity.
Now you need to determine what you are going to offer as a prize for your free contest. If you own an e-commerce website and you sell products, you could offer one of your products or a gift certificate as a prize. If you have a service oriented website then you could offer free services as a prize. You could also ask other business owners to sponsor your contest by offering their products or services in exchange for site promotion.
Now that you know all about how to run a contest on your site and you have decided what you want to offer, you now need to promote your contest. There are many paid and free ways to promote and advertise your contest. The best way to advertise your contest is to submit your contest to the many free contest directories available on the World Wide Web. Most of these contest directory websites are updated on a daily basis, and since everyone loves free contests these contest directory websites have high traffic rankings which means your contest will be seen.
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