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Old 12-15-2005, 02:58 PM
sGroup's Avatar
sGroup sGroup is offline
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Just got this from Yahoo Search

Quote:
Dear Advertiser,

A new look is coming to the Yahoo! search results pages that
will translate into more clicks for your listings. On January
18th, Yahoo! will debut a streamlined design that will make
the search results displayed on Yahoo! even easier for
consumers to read. Our research has shown that by improving
the search experience in this way, advertisers can generally
expect to see an increase in clicks, while maintaining their
conversion rates.

How this change impacts your listings:

* Yahoo! will display shorter descriptions for Sponsored
Search listings
* You don't have to make any changes to your listings; they'll
be automatically shortened for you when displayed on Yahoo!
* If you'd like to optimize your listings for Yahoo!, begin
your description with one short sentence that includes your
keyword and focuses on your most important information in
the first 70 characters
* Over time, we will fine tune the exact character count that
we believe works best for advertisers and search users
* Most of our partners, including MSN, CNN, ESPN and Infospace,
will still display longer descriptions for your Sponsored
Search listings, though the exact length may vary from
partner to partner

Yahoo! is taking this step to improve the search experience
for its users. By continuously focusing on delivering highly
relevant search results in a user-friendly format, Yahoo!
also gives you the best possible platform for reaching customers
interested in what your business provides.

Sincerely,

Your Partners at Yahoo! Search Marketing


It will be interesting to see what they will do with organic results, push it further down?
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  #2  
Old 12-15-2005, 10:24 PM
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Paz Paz is offline
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Hi,

I won't have a bad word said about Yahoo.... hehe since yesterday my rankings have shot up in yahoo and I outrank expedia and yahoo travel for my targetted keywords.... they're a very fine search engine....

Cheers,
Paz.
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10.3 million entries for Hotels in Turkey but I'm still chipping away.
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  #3  
Old 12-19-2005, 10:33 AM
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sGroup sGroup is offline
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Join Date: Dec 2005
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Quote:
Originally Posted by Paz
Hi,

I won't have a bad word said about Yahoo.... hehe since yesterday my rankings have shot up in yahoo and I outrank expedia and yahoo travel for my targetted keywords.... they're a very fine search engine....

Cheers,
Paz.


wait until Jan 18 and then youwill know what the effect of their new layout will do to the seo results.
__________________

sGroup

************************************************** **************************************************
** I'm looking to populate my 5+ directories with some quality sites.
** Each directory is on a Unique C-Class IP and range from PR3 to PR5.
** If you are interested Click Here to PM me your site details. (3-Way or Parallel Link Required)
************************************************** **************************************************

Last edited by sGroup : 12-19-2005 at 10:54 AM.
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  #4  
Old 12-19-2005, 10:35 AM
sGroup's Avatar
sGroup sGroup is offline
SEO Junior and a half
 
Join Date: Dec 2005
Posts: 80 sGroup is on a distinguished road
Quote:
Originally Posted by Paz
Hi,

I won't have a bad word said about Yahoo.... hehe since yesterday my rankings have shot up in yahoo and I outrank expedia and yahoo travel for my targetted keywords.... they're a very fine search engine....

Cheers,
Paz.


wait until Jan 18 and then you will know what the effect of their new layout will do to the seo results.
__________________

sGroup

************************************************** **************************************************
** I'm looking to populate my 5+ directories with some quality sites.
** Each directory is on a Unique C-Class IP and range from PR3 to PR5.
** If you are interested Click Here to PM me your site details. (3-Way or Parallel Link Required)
************************************************** **************************************************
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  #5  
Old 12-19-2005, 10:41 AM
sGroup's Avatar
sGroup sGroup is offline
SEO Junior and a half
 
Join Date: Dec 2005
Posts: 80 sGroup is on a distinguished road
Quote:
Originally Posted by Paz
Hi,

I won't have a bad word said about Yahoo.... hehe since yesterday my rankings have shot up in yahoo and I outrank expedia and yahoo travel for my targetted keywords.... they're a very fine search engine....

Cheers,
Paz.


wait until Jan 18 and then you will know what the effect of their new layout will do to the seo results.
__________________

sGroup

************************************************** **************************************************
** I'm looking to populate my 5+ directories with some quality sites.
** Each directory is on a Unique C-Class IP and range from PR3 to PR5.
** If you are interested Click Here to PM me your site details. (3-Way or Parallel Link Required)
************************************************** **************************************************

Last edited by sGroup : 12-19-2005 at 12:54 PM.
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