Very simply, our main page has long been at #1 on Google and Yahoo for a very nice serp of "bodybuilding supplements" which is what we sell. We have taken a bit of a hit lately (more to do with b/l's than anything I'm sure) and are around #4 now. For years, I've had a nice big <H1>Bodybuilding Supplements</H1> at the top of our main page. That tag, coupled with some boring blurb at the top of our page that also had "bodybuilding supplements" in it is what I believe helped us get to #1. But I'm wondering if the <h1> tag is helping anymore.

My problem is this: I am noticing way too many visitors leaving the site from the main page and only staying on the site for a matter of seconds. I'm looking at making some cosmetic changes and the <h1> tag and the text are probably going to go.

What are opinions on how badly, if at all, removing the h1 tag will hurt?
website is http://www.milleniumfitness.com

Basically, the adsense links, the h1 tag and all the text will be removed
Thanks for any input

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Mike Berg
Millennium Fitness

it's one of the things that count pretty much among the on-site content.. if I were you, I'd do my best not to remove it.. I don't know.. I would find some other formula..

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I know. I'm really torn here. I don't want to remove it. I'm going to play around with this somehow.

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Mike Berg
Millennium Fitness

If it's the appearance why not just use css to make it appear as you wish?

Ya dilligaf is correct. create css and adjust the text size what ever u want and apply on H1 tag

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put adsense at bottom or sides of the page... looks like your site has exclusively been made for adsense only...

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Do not remove the <h1>. In fact, I would reccomend adding an <h2> and even an <h3> where appropriate. As D mentioned, use CSS to format it. You can check out the site in my sig (the "marketing tips" one) and "borrow" our CSS & HTML to see how it's done.

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Thanks for all the input. I am actually using css and will adjust it. I guess I'm more torn about leaving or removing the bit of text at the top more than the big <h1> tag. I'm just feeling that all the products need to be closer up to the top of the page for some reason.

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Mike Berg
Millennium Fitness

Aaah yes...adsense. Here was my reasoning for putting it up there:
Unfortunately, many people who come to the site are leaving from the main page (not good). I figured, heck, if they're leaving anyway, I'll maybe see if they might click on the ads and at least toss some $$ my way. My first two months on adsense were VERY successful just from those clicks...I mean I was astounded at both the ctr and the money generated. That has since slowed down. I am probably going to put the adsense at the bottom now.

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Mike Berg
Millennium Fitness

About the header tags. Can I use more than one H1 on the same page? And what would happend if I use the H1 with the same text, but on diferent and unrelated pages?

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