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09-24-2006, 04:12 AM
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SEO Junior
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Join Date: Sep 2006
Posts: 3
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How long does the google sandbox last?
I have set up a site based on competitive keyword, I have been listed on google since may but not in the SERP's. Just wondering how long it may take before google let my site loose from the sandbox?
Any feedback, much appreciated
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09-24-2006, 04:47 AM
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SEO
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Join Date: May 2004
Location: The Land of Enchantment...
Posts: 541

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Most get out of the sandbox within 6-9 months. Still focus on your content and backlinks as if the sandbox does not exist. You will do well in Yahoo and MSN and, hopefully, have a pleasant surprise in the Google SERPs once you are free of the sandbox period.
__________________
I really cannot recommend anyplace or anyone, so don't ask...
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09-24-2006, 06:30 AM
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SEO
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Join Date: Mar 2006
Location: India, Delhi
Posts: 334
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if you are not in SERP's it does not mean that you are in sandbox, just look at other points which is important for good rank in SE,
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09-24-2006, 02:21 PM
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SEO
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Join Date: May 2005
Location: England, UK
Posts: 621

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Without wanting to get into whether or not there is a "sandbox" (and there isn't), it's all about having your site recognised as being a quality result. How long it takes to be seen as a quality result is partly speculative, and partly down to your own efforts in terms of unique quality content, and how well you let others know that your site is up and available. The latter could also be called a link building campaign - amongst other things.
seopool and SEO AM mention looking at other factors. By that they mean don't sit there waiting for a top position - and I completely agree. Do all that you can to build on your site content, it's information and appeal - plus directory submissions, and link building. All these things will not only make the site worthwhile, they will make the search engines percieve it as a quality result that they wish to show.
The sandbox, as we've come to love it, is the effect of algorithms that determine whether or not your site is a quality result. Therefore, if no other site is linking to it; if it has little or no unique content of note or interest, if has little traffic or stickiness - it's likely that you'll feel like you've been sandboxed.
Of course, it's really only noticable on new sites - but thats simply because they have not yet been percieved as quality. It doesn't mean that it's been determined that they should be diliberatly held back.
As everyone will agree, just do all that you can to build on your site. Continuie to add new content, and promote your site as best you can, in whatever way is appropriate.
Best of luck.
Last edited by BSolveIT : 09-25-2006 at 03:59 AM.
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09-26-2006, 04:18 AM
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SEO
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Join Date: Jul 2006
Location: India
Posts: 450
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Ya the same problem is with my site my site is new just few months old but has hundreds of quality links so I hope that my rank does improve.
Akash Kumar
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09-26-2006, 05:55 AM
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SEO
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Join Date: Sep 2005
Location: Manchester, UK
Posts: 248
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From my own experience, new sites dont rank well in google for quite some time. I think this is caused by an aging delay google place on new domains and not actually on a sandbox theory.
The length of this aging delay will depend on how competitive the keywords you are targetting are.
My site was launched in March 2005 and was on page 20+ in the google serps for all its keywords until July 2006 when it suddenly appeared on the first page. Most people say this aging delay only lasts around 6 months, but in my case it was 16 months!
All you can do is be patient and keep working hard on building new content and gaining backlinks to your site.
Good Luck!
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09-26-2006, 10:18 AM
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SEO
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Join Date: May 2005
Location: England, UK
Posts: 621

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Quote:
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Originally Posted by Pets4Homes
.. I think this is caused by an aging delay google place on new domains and not actually on a sandbox theory.
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I can see where you might join these dots, but I don't believe there's any such thing. All these theories all come back to a perception of the point at which a site is deemed to be of quality / trusted / relevant, etc..
That is, a new site has nothing going for it other than it's content, but the content on its own doesn't mean its good content.
Actually, it's really easy to see why so many people are so sure there is a sandbox, or a dampening factor of some kind - despite the fact that Google engineers have repeatedly said there isn't. It's just other factors at work that make it seem like there is. Or the lack of a sites other factors - if you see what I mean.

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09-26-2006, 10:37 AM
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SEO
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Join Date: Sep 2005
Location: Manchester, UK
Posts: 248
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Quote:
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Originally Posted by BSolveIT
I can see where you might join these dots, but I don't believe there's any such thing. All these theories all come back to a perception of the point at which a site is deemed to be of quality / trusted / relevant, etc..
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One way google can trust a site is by the length of time it has been around. Everyone has different opinions on how google works, but no-one really knows except from the people who have helped develop their algorthym.
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09-26-2006, 11:40 AM
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Moderator
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Join Date: Mar 2004
Location: Montréal / Canada
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It's the links power that is delayed... new sites only have new links... so not much power until the links are given more credit.
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09-26-2006, 02:31 PM
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SEO
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Join Date: May 2005
Location: England, UK
Posts: 621

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I agree with Jocelyn - and there's likely also more to it than that.
Site longevity clearly is a factor too, although an SEO plan based on site longevity would be crazy. hehe... not that anyone would do that.
At the end of the day, it just takes time to build credibility, based on lots of factors.
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