Glossary of Terms

SEO, Internet Marketing and Commonly Used Forum Expressions.

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KB - KILOBYTE - 1,024 Bytes

KDA - Keyword Density Analyzer

KEI -- Keyword Effectiveness Index (Wordtracker)

Keyword/Keyphrase -- Keywords are words which are used in search engine queries. Keyphrases are multi-word phrases used in search engine queries. SEO is the process of optimising web pages for keywords and keyphrases so that they rank highly in the results returned for search queries.

Keyword Stuffing -- Keyword stuffing refers to the practice of adding superfluous keywords to a web page. The words are added for the 'benefit' of search engines and not human visitors. The words may or may not be visible to human visitors. While not necessarily a violation of search engine Terms of Service, at least when the words are visible to humans, it detracts from the impact of a page (it looks like spam). It is also possible that search engines may discount the importance of large blocks of text that do not conform to grammatical structures (ie. lists of disconnected keywords). There is no valid reason for engaging in this practice.

Keywords tag -- A meta tag that allows the author to emphasize the importance of strategic words and phrases used within a Web page. Some search engines respond to this information, others ignore it. Don't use quotes around keywords or key phrases.

KO -- Korean (2 Letter Language Code)

KRW -- Korea (South) Won (3 Letter Currency Code)

 

 

We encourage you to use this resource as much as possible and if you ever come across a term that you don't know and you can't find it in our glossary simply stop by our SEO Forum and visit the Glossary of Terms thread. Let us know what term needs to be added or defined, we will do the research and post it by the end of the day!

To find the definition of any word just click on the first letter in the word.

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